Senior operators on demand

Senior engineers who build plans that ship.

Boutique advisory for hardware startups ready to scale. We carve order out of chaos, making hardware and software move as one.

The name
nýtt labs pronounced "neat"

Inspired by the Icelandic word for "useful." Neat, useful, precise: exactly how we work.

Who we are

We're engineers who led hardware programs at some of the biggest names in tech and hardware: Meta, Microsoft, Fitbit, Toyota.

Most teams know hardware, or they know software.

Almost no one knows how to build both into one product, so plans fall apart in the gap between them. That gap is where we work.

The problem we solve

Senior operating leadership is expensive and slow to hire.

$500K to $1M+ a year

to hire two senior program leads full-time.

3 to 6 months to land them

before anyone starts fixing or building anything.

A permanent cost, and real risk

for a problem that's often seasonal, not forever, and a wrong hire takes 18 months to unwind.

Why now

The way companies staff work is changing.

01

Full-time is fading

Companies no longer want senior program staff on permanent payroll for work that comes and goes. They want the expertise, not the headcount.

02

They want plans that can pivot

A consultant's deck goes stale the day they leave. Companies want a plan that keeps working after we leave, and adapts with the AI tools they already use.

03

We're built for that future

We arrive when a program needs it, write the plan, and leave it running. No hire to justify, no fixed cost, and nothing that breaks the moment we're gone.

What we offer

The same senior caliber, at a fraction of the cost.

A boutique advisory engagement. We come in for weeks, not months, write an end-to-end plan, and leave it built to be modified with your own preferred AI as things change.

Core engagement

Weeks, not months

  • Diagnostic and roadmap
  • Operating cadences installed
  • A plan you modify with your own AI
Fractional advisory

See it through

We start with a focused engagement to get the plan right. Many clients keep us on to see it through, staying involved as the roadmap is executed.

Every engagement is scoped to the program, not the calendar.

How we work

Come in. Write the plan. Leave it runnable.

01

A new program starts

and the company needs it planned right, fast.

02

We write the plan

end-to-end hardware and software as one system.

03

Advisors review it

our executive advisors pressure-test every plan before handoff.

04

We leave it runnable

a step-by-step plan the team can edit with their own AI.

Request an engagement

Tell us what you're building.

No two programs are stuck in the same place. Every engagement starts with a conversation about yours.

Prefer email? hello@nyttlabs.com

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